Volume 5, Issue 4 (1-2025)
JFCV 2025, 5(4): 45-60 |
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1- Payame Noor , allahyarisadegh@pnu.ac.ir
2- Payame Noor
2- Payame Noor
Abstract: (9503 Views)
This research was conducted in order to identify, analyze and rank the factors affecting the development of urban tourism, as one of the important drivers of sustainable urban development, according to the experts in Ahvaz city, and to provide suggestions for improving the urban tourism industry with a future studies approach.
This is a descriptive-analytical research that was conducted using data collected from experts in the field of (urban) tourism through documentary and survey methods along with a detailed examination of various criteria (environmental, infrastructural, welfare, economic, socio-cultural, and urban management and planning).
The criteria were analyzed using the Average Rank Disparity Test (Friedman test), and it was found that the two factors of urban management with an average of 4.91 and the factor of residential and welfare infrastructure with 4.45 are the most important factors affecting the urban tourism in Ahvaz.
Also, the results of measuring the effectiveness of the criteria using the Predictive Multivariable Regression Model shows that the variable of urban management and planning with an impact factor of 0.297 is in the highest rank and the variable of economic factors with an impact factor of 0.090 is in the lowest rank.
The simultaneous analysis of the results of two models shows that the realization of maximum benefits in Ahvaz urban tourism with appropriate social tendencies and natural infrastructures requires special attention to management variables and human infrastructures.
This is a descriptive-analytical research that was conducted using data collected from experts in the field of (urban) tourism through documentary and survey methods along with a detailed examination of various criteria (environmental, infrastructural, welfare, economic, socio-cultural, and urban management and planning).
The criteria were analyzed using the Average Rank Disparity Test (Friedman test), and it was found that the two factors of urban management with an average of 4.91 and the factor of residential and welfare infrastructure with 4.45 are the most important factors affecting the urban tourism in Ahvaz.
Also, the results of measuring the effectiveness of the criteria using the Predictive Multivariable Regression Model shows that the variable of urban management and planning with an impact factor of 0.297 is in the highest rank and the variable of economic factors with an impact factor of 0.090 is in the lowest rank.
The simultaneous analysis of the results of two models shows that the realization of maximum benefits in Ahvaz urban tourism with appropriate social tendencies and natural infrastructures requires special attention to management variables and human infrastructures.
Article number: 3
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